About Us
Welcome to Vital Defense, your trusted partner for all things firearms in Lake City, Florida. Founded with a mission to provide unparalleled service and quality, we are proud to be the premier firearm center in the region. At Vital Defense, we cater to a wide range of customers, whether you're a first-time gun owner or a seasoned enthusiast. From affordable handguns to top-of-the-line precision rifles, we have everything you need to meet your specific requirements.
Our commitment
Our commitment to excellence means offering a vast selection of firearms, accessories, and expert guidance, ensuring that every customer leaves with the right product and the confidence to use it responsibly. We understand that choosing the right firearm is a big decision, and our knowledgeable team is here to make the process seamless, informative, and tailored to your needs. Vital Defense is more than just a store—it's a one-stop shop where your safety, satisfaction, and expertise are our top priorities. Whether you're purchasing, upgrading, or seeking advice, you can trust us to provide the highest level of service and quality. Thank you for choosing Vital Defense. We look forward to helping you find the perfect firearm and supporting you every step of the way.
Our Story
Vital Defense was founded in November 2023 with one mission in mind: to provide the highest quality firearms and unmatched service to enthusiasts of all levels. What began as a personal ambition to design and manufacture a brand of precision rifles quickly grew into a full-service firearms center, offering everything from affordable handguns to top-tier rifles and accessories. Driven by a passion for firearms and a commitment to excellence, the team at Vital Defense has dedicated itself to providing a diverse selection of products alongside expert guidance. We believe in creating an environment where every customer—whether a seasoned professional or a first-time buyer—can find the right firearm and feel confident in their choices.
Our founder
Dalton Williams, turned a lifelong dream into reality by immersing himself in the world of firearms technology and craftsmanship. Today, Vital Defense stands as a place where quality, safety, and customer satisfaction are always the top priority. As we continue to grow and evolve, our mission remains the same: to provide you with the best products, knowledge, and service in the industry. We’re excited to be part of your journey, and we look forward to helping you find the perfect firearm for your needs. Thank you for choosing Vital Defense.
customer service
After being medically discharged due to a knee injury that required long-term recovery, Dalton chose to channel his knowledge, experiences, and love for firearms into creating a business that upholds the highest standards. His military background not only shaped his character but instilled a meticulous approach to firearm craftsmanship and customer service. Dalton’s commitment to Vital Defense goes beyond just selling firearms. It’s about building relationships, sharing knowledge, and ensuring every product and service offered reflects the utmost care and expertise. While Dalton may be the one-man army behind Vital Defense, his dedication to excellence and discipline drives the business forward, ensuring that each customer receives the best experience possible.
Meet the Team
At Vital Defense, we believe in precision, discipline, and an unwavering commitment to quality. While our team is small, we take great pride in the dedication and expertise that each of us brings to the table. Here’s a closer look at the driving force behind Vital Defense: Dalton Williams Owner & Founder Dalton Williams is the sole owner and founder of Vital Defense—a business born from his passion for firearms and a dedication to craftsmanship. A native of Lake City, Florida, Dalton’s journey took him from his hometown to serving four years in the U.S. Army, where he learned the importance of attention to detail and discipline—principles that now define everything about Vital Defense.
